Catch that Fish!

I like to think marketing is a lot like fishing. You’re throwing your line out to sea and seeing if someone will take it or not, but the real question is, what kind of bait are you using? Lots of people are going crazy over this new social media trend, spending lots of time and money on it, trying to attract customers. Is it the … more

First Impressions

There you are, waiting to meet your girlfriend’s parents for the first time… There you are, about to be interviewed for a job…  There you are, about to sell your product to a potential customer. A few thoughts may be going through your mind: “Do I look decent? I hope they like me. Do I have everything to succeed? Don’t choke, don’t choke… Well at … more

Being Social on Social Networks

There are millions on millions of people who are on some sort of social media network these days. Your 13 year old niece and your 80 year old grandma have a Facebook account. Interesting fact: The oldest Twitter user passed away a few days ago, and she was 104 years old. So let’s face facts, most people are using social network sites. This is exactly … more