Learn from Target: How to Handle Social Media “Accidents”

To cut the story short, here is the post from Target I came across in my newsfeed the other day (excuse my bad aim with snipping tool):         After ten minutes or so this post had 700+ likes, 19 shares and 200+ comments. The comments ranged from “lol” and “oops” to “post fail” and “Kyle is getting fired.”  I have no idea … more

Buying Facebook Fans: is it Worth the Investment?

Buying Facebook fans was unusual and even controversial a few years ago but has turned into a growing practice. It’s common to find tweets for “buy fans now” or multiple search results in Google for related services. I’ve always been curious how these “fan factories” work and if anyone actually buys fans, so I decided to look into their methods. Here are the results of … more

Spy on Your Competitors with Facebook’s New Timeline for Business Pages

Have you ever wished you could sneak a peek of your competitor’s Facebook insights? Well, now you can thanks to the new timeline design for business pages. I’ve just learned a new trick from Nathan Latka’s most current webinar and would like to share it with you. As you may know, after you transition to the new timeline, you no longer have left-side tabs; they … more

3 Reasons Integrating Twitter and Facebook is a Bad Idea

There are a lot of online resources going into details about how to integrate your Twitter and Facebook accounts, but none of them mentions that it might not be the right solution, especially for a business. Turning tweets into status updates for Facebook (or any other social network for that matter) and vice versa is likely to harm your online presence. Why? Here are a … more