I was at this great event recently, called Social Media Crash Course hosted by the Baltimore Business Journal. The speakers were sharing valuable social media tips and ideas, but one piece of advice had me puzzled: don’t ask customers for reviews. This seems like a waste of a great opportunity and contradicts what we advise our clients at our Baltimore web design and online marketing … more

You built your website to attract visitors and generate leads, but not everyone will go through your marketing funnel and become a customer. Visitors may leave your website on every stage of the shopping process from research to check-out. Why this happens? Here are a few reasons. Reason #1: your website is irrelevant to their query It’s not uncommon that visitors immediately bounce off your … more

A great deal of our web design projects have to do with website redesign. This means that people come to us with outdated, poorly organized sites that typically require a complete overhaul. That being said, some business owners are just starting to embrace the web (it’s 2013, hello!) by getting their very first website.   If you are new to the whole “web design thing,” … more

In case you missed it, Mari Smith had a wonderful webinar the other day focused on using video for marketing your business. I’ve put together a brief recap, as well as included my own observations about why and how video should become a part of your marketing strategy. How can video help your business? The great thing about video is that it both shows and … more