You built your website to attract visitors and generate leads, but not everyone will go through your marketing funnel and become a customer. Visitors may leave your website on every stage of the shopping process from research to check-out. Why this happens? Here are a few reasons. Reason #1: your website is irrelevant to their query It’s not uncommon that visitors immediately bounce off your … more

A great deal of our web design projects have to do with website redesign. This means that people come to us with outdated, poorly organized sites that typically require a complete overhaul. That being said, some business owners are just starting to embrace the web (it’s 2013, hello!) by getting their very first website.   If you are new to the whole “web design thing,” … more

In case you missed it, Mari Smith had a wonderful webinar the other day focused on using video for marketing your business. I’ve put together a brief recap, as well as included my own observations about why and how video should become a part of your marketing strategy. How can video help your business? The great thing about video is that it both shows and … more

Entrepreneur Magazine has recently asked its Facebook fans about their biggest headaches when it comes to managing a website.  Here are the most common responses from business owners and a few tips from PDR on how to resolve these issues. Finding time Finding time to manage and update the website, create new content, update online inventory, learn HTML tricks or WordPress is a tough challenge. … more